by Anne | May 7, 2020 | Brand Citizenship®, Brand leadership, Featured, How we live, Movements, Purpose
In just a few short months COVID-19 has radically altered the landscape around us, bringing into sharp focus the importance of balancing purpose and profit, the importance of what I call Brand Citizenship, a concept I’ve advocated for years. More so than before, it is...
by Anne | Dec 4, 2013 | Generational cohorts & differences, How we live, Trends and cultural shifts
With so many headlines focusing on privacy concerns, last week we decided to ask CultureQ participants what they thought. And, here’s the overview of what we learned: •Overall, Millennials are either more trusting or just less concerned about privacy issues than...
by Anne | Dec 26, 2012 | Brand Citizenship®, Brand leadership, Featured, Generational cohorts & differences, How we live, Trends and cultural shifts
As we’re awaiting the final results of our end of year study to gain a more in-depth understanding of the Zeitgeist, we’ve been discussing what’s next for brands in 2013 based upon our learning from CultureQ over the past Summer and Autumn. As always, we’ve been...
by Anne | Nov 25, 2011 | Brand Citizenship®, Featured, How we live, Trends and cultural shifts
Black Friday is fully under way. And, in the run-up to it over the past two weeks it seemed that Black Friday had become a holiday in and of itself. A follow on to Thanksgiving; a bit like Boxing Day is to Christmas in Britain. Will Gray Thursday and Cyber Monday...
![September 11th: reflecting on individual narratives]()
by Anne | Sep 11, 2011 | Featured, How we live, Trends and cultural shifts
Over the past week, I’ve been listening to the personal stories of victims of the crash on the World Trade Center on the radio. Although 9/11 nearly instantly became an event that connected New York with America and America with the rest of the world, albeit each...
