by Anne | Dec 26, 2012 | Brand Citizenship®, Brand leadership, Featured, Generational cohorts & differences, How we live, Trends and cultural shifts
As we’re awaiting the final results of our end of year study to gain a more in-depth understanding of the Zeitgeist, we’ve been discussing what’s next for brands in 2013 based upon our learning from CultureQ over the past Summer and Autumn. As always, we’ve been...
by Anne | Jun 18, 2012 | Brand Citizenship®, Brand leadership, Featured, Reputation management
Insights from our Q1 CultureQ study led us to acknowledge that many people (aka consumers) believe brands have a responsibility to progress society. So, we recently posted this as a question (Do you think businesses or brands have a responsibility to help advance...
by Anne | Apr 19, 2012 | Brand Citizenship®, Brand leadership, Featured, Reputation management, Trends and cultural shifts
“The US tax system needs an overhaul.” “A policy rethink could control the sub Saharan population boom.” “The World Bank’s leadership selection process no longer reflects today’s sources of innovation and economic growth.” These are...
by Anne | Mar 13, 2012 | Brand Citizenship®, Brand leadership, Featured, Trends and cultural shifts
Transparency. Supplier relationships. Social responsibility. Privacy. These terms have all been bouncing about a lot lately whether it be in conjunction with Apple, BP, Google or just general conversation. And because of that, few people have been surprised that...
by Anne | Jan 24, 2012 | Brand Citizenship®, Brand leadership, Featured, Trends and cultural shifts
Leadership. During this period of sustained economic uncertainty, when people are feeling a significant tension between security and risk, the absence of it is apparent. Our interviews for CultureQ have indicated this to some degree and the Internet study we fielded...
by Anne | Dec 29, 2011 | Brand Citizenship®, Brand leadership, Featured, Reputation management
At this time of year, after the excesses of holiday festivities our thoughts often turn to New Year’s resolutions. Certainly, the media has been reporting resolutions, large and small, over the past week. And, we’re not exempt from tracking them; we’re even exploring...
